Tag Archives: fan engagement

Upstream supporting fan engagement NFTs for as little as $25 with no gas fees By Vanessa Malone NFTs have taken the world by storm. With talks of the Metaverse and major companies entering the world of digital collectibles, the potential for NFTs has only begun to take shape.  The majority of headlines surrounding NFTs have been […]Continue Reading

Building GFX & Upstream into a global hub for unique fan engagement & trading opportunities By Vanessa Malone Over the last few weeks we’ve announced some incredible strategic partners that have joined our team. A recap of our latest strategic partnerships: July 7, 2021-Grammy-winning, international superstar Armando Christian Pérez, aka Pitbull, joins Global Fan Exchange’s […]Continue Reading

The digitization of fan engagement and opportunities to come The 2021 summer Olympics look a little different than past years. Due to a recent COVID-19 spike in Tokyo, the majority of events have banned fans from filling the stands. What we’ve learned after over a year of disruption to live sporting events is that the energy […]Continue Reading

Horizon partners with SME 360 to expand GFX to sports teams and celebrities across Asia Pacific “The possibility of not only generating but maintaining viral fan engagement is built into Global Fan Exchange. Our partnership with Horizon and GFX creates an innovative value add for our talent looking to leverage their personal brands and generate new […]Continue Reading

Grammy-winning artist Pitbull’s involvement to advise musicians on new way to leverage their personal brands and fund ventures with meaningful fan capital on the fan engagement platform “It is an honor to join GFX’s music division as a strategic advisor. When I saw the innovation behind the GFX platform, I knew I had to be […]Continue Reading

How GFX can help drive funding and awareness to charities By Vanessa Malone Global Fan Exchange is Horizon’s next generation fan engagement platform that will give fans the opportunity to invest, drive awareness, and share in the success of athlete and celebrity ventures. Not only are athletes and celebrities empowered to generate their own revenue […]Continue Reading

By Vanessa Malone Global Fan Exchange “GFX” is Horizon’s next generation fan engagement platform giving fans the opportunity to invest, drive awareness, and share in the success of celebrity and athlete ventures. A few weeks ago we explored how Global Fan Exchange offers next generation athlete financing and what makes GFX unique. Now we want […]Continue Reading

Global Fan Exchange (GFX) is a global hub for fans to invest in and ultimately trade shares tied to the income streams of their favorite professional athletes, musicians, and entertainers. Our sports division is led by former NFL executives and players Ryan McNeil, Ray Farmer, and Garrick Jones. We are actively recruiting U.S. and international athletes to offer their branded […]Continue Reading

By Vanessa Malone Recently, we announced that Horizon has partnered with former NFL executives and players Ryan McNeil, Ray Farmer, and Garrick Jones to launch Global Fan Exchange “GFX,” a sports platform that will allow fans to invest and ultimately trade shares tied to a portion of athletes and teams’ income streams. This week, we […]Continue Reading