college athletes

Upstream works with college athletes to integrate NFT strategies to build and monetize their personal brands

NCAA D1 college athlete, Robert Cowherd Joins Upstream and launches his first NFT by Fernanda De La Torre Upstream works with college athletes to monetize their personal brands using digital collectibles. This week Robert Cowherd became the first NCAA D1 player to launch a limited edition NFT trading card on Upstream. 250 trading card NFTs […]Continue Reading

Posted byAnastasia SamarasDecember 23, 2022December 23, 2022Posted inUncategorizedTags: college athletes, NFTLeave a comment on Upstream works with college athletes to integrate NFT strategies to build and monetize their personal brands

How the new NCAA rules align with Global Fan Exchange’s vision surrounding name, image and likeness (NIL)

How the fan engagement platform can empower college athletes to capitalize on their NIL following the new NCAA rules As of July 1, 2021 college athletes in the U.S. may now profit off their names, images and likeness (NIL) from endorsements, sponsorships and a variety of other business ventures. What changed surrounding NIL rules for college […]Continue Reading

Posted byVanessa MaloneJuly 2, 2021July 2, 2021Posted inUncategorizedTags: college athletes, college sports, NCAA, NILLeave a comment on How the new NCAA rules align with Global Fan Exchange’s vision surrounding name, image and likeness (NIL)