Upstream works with college athletes to integrate NFT strategies to build and monetize their personal brands

NCAA D1 college athlete, Robert Cowherd Joins Upstream and launches his first NFT by Fernanda De La Torre Upstream works with college athletes to monetize their personal brands using digital collectibles. This week Robert Cowherd became the first NCAA D1 player to launch a limited edition NFT trading card on Upstream. 250 trading card NFTs […]Continue Reading

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